Not Your Advisor
Not Your Advisor
$13.3B Cyber Monday Record 🎧 #339 (Dec 3)
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$13.3B Cyber Monday Record 🎧 #339 (Dec 3)

$24B weekend! Also a record!

(Recycle Garbage Night. Mountain of boxes from Black Friday)

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(Source: Adobe Analytics)

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  • Online consumer spending on Cyber Monday reached $13.3 billion, rising 7.3% from $12.4 billion last year, according to an Adobe Analytics report. This year’s figure beat Adobe’s projection of $13.2 billion. From Nov. 1 to Dec. 2, online spending rose 9% from a year ago to $131.5 billion.

  • Mobile shopping represented 57% of Cyber Monday’s online sales, or $7.6 billion in spending, which was a 13.3% year-over-year increase. That’s up from 2019, when 33% of Cyber Monday sales were on mobile.

  • Use of buy now, pay later reached an all-time high on Cyber Monday, representing $991.2 million in spending, a 5.5% rise from last year. About 75% of BNPL transactions were on mobile. Adobe attributed increased use of BNPL to consumers who want more options to manage their holiday spending budget.


25M shares of SPY traded, of 46m daily avg. Where is everyone? Not traveling!


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